Redesign of the logo and the basis of the corporate design of the internet service provider STRATO.

The revised logo consists of two elements: a square —standing for stability, reliability and functionality— and an arrow exceeding the line height —symbolizing progression, determination and inspiration. As new corporate font the clean but yet characteristic “Cachet” has been chosen.

All specifications for the composition, the colors and the use of the logotype have been compiled in a styleguide.